Fashion Targets Breast CancerWebsite Pitch
Fashion Targets Breast Cancer collaborate with leading high-street brands to donate money to charity by purchasing items through their website. We were asked to pitch for a website which was to target a wide audience from Topshop to Laura Ashley customers. The aim was to make it simple, elegant and sophisticated. The campaign would feature a number of celebrities photographed by Mario Testino and would appear on both the press and website.
